According to multiple reports, there are now seven bidders for Hulu, including pay TV operators DirecTV and Time Warner Cable; private equity firms KKR, Guggenheim Digital, The Chernin Group, and Silverlake Partners (along with talent agency William Morris Endeavor); and, coming in at the last minute is media-tech company Yahoo.
Yahoo Will Put Tumblr on Same Level as Facebook, Twitter
Fred Wilson, says the Yahoo deal will lead to an influx of advertising on the Tumblr’s platform and bring it to the level of Facebook and Yahoo in advertisers’ minds.
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